Global smartphone shipments hit a new high in the

2022-08-16
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Global smart shipments hit a new high in the second quarter

on July 30, 2014, IDC, a U.S. market research company, released a report on Tuesday that global smart shipments increased by 23.1% year-on-year in the second quarter of 2014, reaching 295.3 million units, a record high

although the base in the first quarter has been very large, it still achieved a month on month growth of 2.6% in the second quarter, mainly due to the continuous growth in the demand for mobile computing and the increase in the number of low-cost intelligence. The shipments in the second quarter are in line with IDC's expectations. The company also expects that the global smart shipments in the second half of this year will continue to grow rapidly, and the single quarter data in the third quarter may exceed 300million for the first time

the second quarter proved that the smart market has many opportunities and incentives. Ryan Reith, project director of IDC, said that at present, more than a dozen manufacturers are capable of ranking among the top five in the next quarter. Some of them only operate in one country, but no enterprise should be complacent because of this. They are all aware of the opportunity to go abroad

although Samsung faced challenges in the second quarter and Apple also suffered a certain impact, the strong market demand still boosted the performance of most smart manufacturers. Emerging markets supported by local manufacturers still play a major role in the growth of intelligence. Among the leading enterprises in today's market, a large number of Chinese OEM manufacturers increased faster than the overall market level in the second quarter. One of the most interesting is Huawei, whose shipments almost doubled year-on-year, and Lenovo also performed strongly

with the faster and faster extinction of functions, Chinese manufacturers are ready to lead consumers in emerging markets into the intelligent era. Because the intelligence of these manufacturers is more cost-effective than that of international top enterprises, and the quality and scale are better than those of local manufacturers, they have gained a certain competitive advantage. Said Melissa Chau, senior research manager of IDC

the following is the details of the world's top five smart manufacturers:

despite criticism, Samsung Galaxy S5 still achieved millions of shipments in the quarter, while S4 and S3 maintained strong shipments at relatively low prices. Overall, Samsung's market share has shrunk by 7 percentage points from a year ago, but the company still has the largest product portfolio. In order to maintain its market leader position, the company must strive to penetrate those markets dominated by local enterprises. Samsung shipped 74.3 million smart phones in the second quarter, a decrease of 3.9% over the same period last year; The share was 25.2% in the quarter, down from 32.3% in the same period last year

Apple usually falls into the off-season in the second quarter, which is exacerbated by the upcoming release of iPhone 6, because consumers are looking forward to this iPhone with a larger screen. Apple's success in the BRIC countries is still going on, and then the momentum of this kind of pressure into jet mixing continues through special nozzles, indicating that the company is still expanding its reach in emerging markets. Considering the backlog of demand, iPhone shipments may soar in the third quarter, but the specific situation depends on the release time of the new device. Apple's smart shipment in the second quarter was 35.1 million units, an increase of 12.4% over the same period last year; The share was 11.9% in the quarter, down from 13.0% in the same period last year

Huawei's advantages focus on 4G LTE technology, especially in the Chinese market, because China's three major state-owned operators have provided subsidies for 4G such as P7 to encourage users to upgrade equipment. Outside China, the low price Y Series has become an important driving force for growth. The company is still trying to expand its global reach, and the performance in the second quarter of 2014 also shows that the company's siloxane in the overseas market is inorganic and has a good development prospect. Huawei's intelligent shipment in the second quarter was 20.3 million units, an increase of 95.1% over the same period last year; The share in the quarter was 6.9%, higher than 4.3% in the same period last year

despite the huge pressure exerted by local brands, Lenovo's intelligent shipments in the second quarter still set a new record. The sales volume of a788t and 3G a388t in that quarter further increased. Although the acquisition of Motorola mobile is still pending approval, Lenovo is still attacking the international market. Although less than 5% of Lenovo's shipments came from overseas markets in the second quarter of 2013, the proportion tripled in the second quarter of 2014. Emerging markets have seen the largest growth, especially in the BRICs. Lenovo's intelligent shipment in the second quarter was 15.8 million units, which was relatively small compared with the previous compressive strength value, with an increase of 38.7% over the same period of several years; The share in the quarter was 5.4%, higher than 4.7% in the same period last year

lg's shipments are mainly driven by L series such as L70, which perform well in the United States and other places. With the launch of G3 in the Korean market at the end of the second quarter, the company is expected to achieve greater sales in the third quarter. LG's smart shipment in the second quarter was 14.5 million units, an increase of 19.8% over the same period last year; The share in the quarter was 4.9%, slightly lower than 5.0% in the same period last year. (Ding Hong)

original title: IDC: global smart shipments hit a new high in the second quarter

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